Decoding global electrification: Ayvens' Mobility Guide

The international landscape for vehicle electrification varies significantly from one country to another, making the Mobility Guide an invaluable resource. It provides an overview and ranking of how countries fare on key aspects of vehicle electrification, facilitating easy comparisons for international fleet managers, giving guidance on which countries to begin the electrification transition in.

This Mobility Guide is the first publication under the Ayvens brand.

Out of the 46 countries examined in this report, 11 fall into the "developed" category, indicating a robust presence of electric vehicles (EVs) and favourable conditions for further electrification. All 11 countries are situated in Europe, primarily in the western and northern regions. Not surprisingly, Norway emerges as the leading country for sustainable mobility and vehicle electrification, with a score of 81, which is 12 points higher than the second-ranked country, Austria.

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  Norway with a score of 81
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  Austria with a score of 69
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  Netherlands with a score of 68

"Fleet managers with operations in multiple countries can utilise the guide to prioritise their electrification efforts. It helps them identify where financial gains can be maximised and where infrastructure development is conducive to successful electrification." Fabio Carello, Ayvens Consultancy

Each country in the report receives a score from 0 to 100, indicating the maturity of its electric vehicle market. This score is derived from six equally weighted pillars:

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  1.
  Electric vehicle adoption: This considers sales volumes of electric vehicles (passenger cars and light commercial vehicles) and their market share compared to total industry volumes. Battery electric vehicles (BEVs) carry greater weight than other types, such as plug-in hybrid electric vehicles (PHEVs).
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  2.
  Charging infrastructure: This pillar assesses the quality, quantity, and complexity of a country's charging infrastructure, including the comparison of electric vehicle numbers requiring chargers to the coverage of charging points per 100km.
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  3.
  Taxation and regulation: Examines government incentives and subsidies supporting electric vehicle adoption.
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  4.
  Green powertrain offering: Evaluates the availability and diversity of battery electric vehicles in a given country, considering the number of unique models sold in the past 12 months.
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  5.
  BEV total cost of ownership (TCO) parity: Compares the total cost of ownership difference between battery electric vehicles (BEVs) and internal combustion engine (ICE) vehicles.
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  6.
  Sustainability relevance: Measures the environmental friendliness of a country's electricity grid, giving a higher score to those with a greater proportion of renewable energy and lower carbon emissions.

In 2023, 11 countries we researched fell within the developed category, meaning there is already an established electric vehicle presence and favourable conditions for continued vehicle electrification.

The transitioning category includes nine countries where electrification is beginning, but challenges such as the availability of charging infrastructure still exist.

The majority of the countries researched (26) fall into the lowest category as emerging markets for electrification. In these markets, challenges to transitioning to green vehicles are more prominent, with affordability, charging, and vehicle availability being the largest hurdles.

In September 2023, ALD Automotive I LeasePlan (Ayvens) unveiled the PowerUP strategy, outlining clear and ambitious electrification, decarbonisation, and sustainable mobility goals. These include:

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  50% of new car deliveries to be electric by 2026 vs 28% in 2022.
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  The mobility as a service solution (ALD Move) live in 6 countries with 200,000 users
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  Running fleet CO2 emissions <90g/km vs 112g/km in 2022
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  Internal company CO2 emissions -35% compared to 2019

To ensure these goals are achievable, ALD Automotive I LeasePlan conducts research in markets where ALD Automotive I LeasePlan or its partners are present. As this research is a valuable tool for not only us but also our clients and the wider public, we make it available to all in the Mobility Guide.

If you would like more information about the Mobility Guide or leasing with ALD Automotive I LeasePlan, get in touch with us.